Ultima Studios, has another show for the books with Next Afrobeats Star, a talent unearthing scout.
For over three decades, Ultima Studios has been a trailblazer in delivering entertainment products to the Nigerian audience, particularly renowned for producing hit TV reality shows like Who Wants To Be A Millionaire, Project Fame, and Family Feud.
Now, poised to leave an indelible mark on Africa’s pop-culture landscape, Ultima Studios introduces its latest venture, Next Afrobeats Star. Scheduled to commence in April 2024, Next Afrobeats Star is a music talent show designed to unearth hidden Afrobeats gems across Nigeria, Africa, the United Kingdom, North America, and other Afrobeats communities globally.
Over 10 weeks, the show promises intense competition and dazzling performances. With a rich history of producing local reality shows in Africa and a team of exceptionally talented individuals, Ultima Studios stands as the ideal platform to discover Africa’s next big popstar.
The show will feature a line up of acclaimed Afrobeats producers Sarz, Puffy T, P.Priime, and Andre Vibez as judges, all known for creating chart-topping Afrobeats hits.
Founder/CEO of Ultima Studios, Mr. Femi Ayeni, expressed the belief that Afrobeats is on the cusp of global relevance, and with Next Afrobeats Star, they aim to uncover the next wave of talents, propelling them onto international stages.